When you don't get many inquiries about a property listing, it can leave you scratching your head. Why are other houses selling, but buyers aren't interested in mine?
It could be that people need to view your house in person to discover all the amazing things it offers. That's why an open house can be a powerful selling strategy. Here are some property showing tips on creating a memorable home viewing.
Make Guests Welcome
First impressions count, so make that first impression a memorable one. Welcome guests the right way by paying close attention to their experience when they arrive inside.
Add some quiet, calming background music to the entrance hall. Add a clean, pleasant scent that feels inviting when guests arrive. And make sure someone is there to greet guests upon arrival so they know where to go.
Consider the Local Aspect
Remember that when people are buying a home, it's about more than the interior or size of a property. People also buy into a community. The location matters.
When showing your home, talk about some of the advantages of the location. You could give out a guide that covers relevant information, such as proximity to good schools or lists of neighborhood amenities.
You could also add charming, welcoming touches highlighting something interesting about your location. For example, you could serve some locally-produced baked items on arrival and tell guests more about the nearby shop that sells them.
Declutter Before Showing Your Home
It's essential to stage a property before you have a showing. Start by decluttering and removing personal items like children's artwork or pet accessories.
Add neutral decor to make the room more appealing to as many people as possible, and ensure you have plenty of natural light for daytime viewings, as that will make your property appear bigger and more inviting. You want buyers to be able to visualize themselves living there and make it easy for them to understand how they can use that space to create a home.
Don't forget to tidy up the front of the property too. Curb appeal matters.
Market Your Property
Marketing is crucial for any property sale, so invest in the small finishing touches that will help your home look professional. For example, print a brochure with high-quality photos and detailed floor plans that potential buyers can take home with them. It helps people make a final decision about whether that property is right for them.
Be Personable
Make sure you are friendly and approachable to all your guests so that people feel comfortable asking you questions about the property. You could even consider writing down some "Frequently Asked Questions" and giving them out when visitors arrive. It's an approach that will help you create that warm and welcoming atmosphere.
Creating a Successful Open House
Hosting an open house doesn't have to be complicated, but it does require some planning. Keep these open house tips handy to improve your odds of finding a buyer for your property.
Getting professional support with your open house can make a difference. PMI Contra Costa has extensive experience selling homes in Contra Costa County, CA, and we are ready to help you sell yours. Discover more about our services here.
